If you are a business owner with products to package, you likely know the high fees associated with packaging design companies.
However, if you don’t know much about these companies, or if you’re starting a company and need some advice, continue reading to learn about traditional packaging design companies and why hiring freelancers is more cost-effective.
How Expensive Is It?
Branding is massively important to any product, service, or company. This helps customers to associate what you do with the products that you make.
The packaging design companies you would go to for help in creating and implementing a new packaging for your products can really take a toll on your wallet. For small or start-up businesses, this simply isn’t an option.
Many business owners report that they’ve been given quotes as high as $10,000 just for package design efforts. These quotes can often be below the actual cost for the service and will likely include design fees, printing fees, and much more.
But, if you own a small business, what can you do to get quality packaging designed specifically for you company?
Why You Should Use Freelancers
Freelance packaging designers are the perfect solution for businesses that are looking for this type of service. Freelancers are very open about their skill sets and can provide you with a more affordable quote. There are several reasons for this.
To begin, freelancers don’t generally operate a large warehouse where they have to pay different bills and different salaries for hundreds of employees. Freelancers are also more willing to meet your company at the price point you are comfortable with.
Lastly, freelancers today are able to provide high-quality designs and options. They don’t have to work for a company to use their skill sets to benefit their own customers.
Where Do You Find Freelancers?
You’re probably thinking, “Great! But where do I find these people?” The answer is really simple: you find quality freelancers online.
Freelancers have been working separately from other companies for a long time, but in the 21st Century, the best place to find them is online. There are websites dedicated to connecting freelancers with potential customers. There are two particular sites you should check out for quality workers.
The first site is Fiverr. Many different services are offered on Fiverr, including marketing help, writing, logo design, graphic design, and much more. You can search for people based on the courses they’ve passed and their skill set. Fiverr also lets freelancers display some of their professional work, which is great for finding the best freelancer for your job. Freelancers can list their services for as low as $5.
The other site is UpWork. On this site, you can post a job to tell freelancers about your project. After uploading, you can find qualified freelancers. You can browse through their profiles and reviews and interview them right on the site. After hiring your chosen freelancer, you can stay in communication with them throughout the duration of your project. When you’re happy with what you have, you pay for the work through the site.
These are just two of the several sites online that offer freelancer to customer connections.
So, as you can see, there are many reasons why hiring a freelancer for your packaging design project is much better for your finances than hiring a more traditional design company. It can save you money while also delivering a top-notch product that will leave a positive mark on your customers.
Check out Fiverr and UpWork to get started with your packaging design project with a freelancer.